14th Colony is pleased to offer some of the very best website design and promotion services to Sacramento area businesses. Our skilled designers and marketers excel with the skills you need to have a successful website. Websites developed by 14th Colony feature:

• Branded to your business. When your offline customers get your your online business they should know right away that they are in the right place. The best websites take advantage of your existing style and culture - the things you already know work - and put those things in your online message.
• Customer focus. Traffic without conversions drops your ROI. Your website will be built with your customer needs in mind. Your website will also qualify leads for you to make sure the contacts you get are not wasting your valuable time.
• Clean, professional design. Our designers understand that your website is the face of your business for thousands of people. We take this responsibility seriously. Our designers also understand that simplicity sells and clutter confuses. Like most things, making something appear easy… or easy to use takes experience and dedication.
• Search engine friendly. All websites are eligible for free, qualified traffic from search engines like Google, Yahoo! and MSN/Live. Many websites get in their own way! Poor site navigation, bad structure and improper use of javascript and other coding elements can hide your website content costing you thousands of potential customers. Our SEO professionals keep up to date with the latest industry trends and are ready to work with your site (here’s a tip: if your existing SEO thinks meta tags still have influence in the search engines, their information is out of date!). We also offer ongoing SEO support.
• W3C compliant code. The World Wide Web Consortium, or W3C, sets the standards for how websites should work. By meeting these challenging guidelines your website will work better in more places including audio browsers for the disabled and mobile browsers.

Your Business + Your Customers + 14th Colony = Online Success!

Not only will your site be developed by experienced designers, we’ll walk you through the process of creating a working model for real results.

Basic Brochure Site

Let’s face it, the time has come when having a website is expected of all businesses, large or small. The sooner you get online the stronger your results will be in the future. If you aren’t ready for a fully-featured website, a basic brochure is a great way to get started. You’ll be able to list your products, services and contact information on a budget. And avoid the embarrassment of not having a website when talking to new customers!

WordPress Customization

If you want the ability to quickly and easily add, remove or edit the pages on your website, WordPress is the way to go. Our expert designers will customize your WordPress installation to match your business brand and make sure your culture is accurately represented while including the functionality your customers demand.

WordPress development includes training you and your staff on how to manage your site. As mentioned, using WordPress is easy - if you can use Microsoft’s Word, you will master WordPress in no time!

Ecommerce

Our goal is to make purchasing from you online a convenience for the customer. If you want to sell products online there is a lot of options to choose from. Whether you are considering different merchant services, shopping cart solutions or just trying to figure out how the site should be structured we can help.

14th Colony is a certified provider of Nexternal Solutions eCommerce software. Nexternal Solutions provides innovative web-based e-commerce software to companies that sell products online. This software can be used by businesses to sell consumer direct or to other businesses. Nexternal creates software that maximizes your profit by focusing on increasing your revenue and decreasing your costs.

Community

The online market is getting more sophisticated and websites that are more than just a brochure or storefront can build a community of customer advocates. Our experts can guide you through the process of developing an online community through blogs, forums and other platforms for outreach, support or other reasons. We’ll train you or your staff on how to manage the community to ensure growth and a positive culture.

Enterprise

With the turn of the economy it may be time to look to your #1 super employee to pick up more of the workload. Utilizing your website to automate your business processes in whole or in part can save your business thousands of dollars each month! Our consultants will meet with you to determine your needs and devise a custom solution for your business.

14th Colony also offers services to help your website develop stronger results.

Copywriting & Content Consultation

Now sure what to say or how to say it? No problem! Our creative copywriters will work with you to craft a message that speaks clearly to your customers on their level.

SEO Push

Given enough time and promotion any website will pull some traffic from search engines like Google, Yahoo! and MSN/Live. With the SEO Push service, we’ll work with your site to accelerate this process and target the keywords your customers use when looking for your product or service.

PPC, Adwords and Online Advertising

Purchasing ads online is the quickest way to draw traffic to a website. Our professional team will work with you to develop a custom advertising program that will meet your needs.

Website Review

Professional website reviews are available for the following:

• General Review An overall snapshot of your website and which areas need work. Includes the website ability to enforce the brand and provide an overall positive user experience and basic ability to be indexed by the search engines.
• Search Engine Optimization Making sure your website practices are in line with the webmaster guidelines provided by the search engines. Also, site structure and design issues that may interfere with the search engines ability to rank your site well.
• Usability Testing The easier your site is to use, the more likely people will use it… and come back to use it again. Usability testing reveals why viewers are leaving a website too quickly or not converting the way you want. It also ensures users with disabilities can access the site opening your market and creating a sense of good will.